Cromax® introduces a new mixing tint to its ChromaHybrid range, ChromaHybrid WH1729 Magma Red, which can be used with both Cromax Pro and Cromax EZ+ basecoat systems. Available to bodyshops immediately, this new tint meets the growing trend in Europe for high chroma red colours.
Cromax®, a global refinish coating brand from Axalta, launches PS1420 UV High Productive Primer-Surfacer, a new 1K primer-surfacer designed to improve bodyshop productivity, profitability and sustainability, making it the ideal choice for spot repairs.
3M and Axalta today announced a collaboration to introduce a new training content series focused on automotive refinishing. The series will feature five co-branded training modules, each intended to meaningfully help technicians and shops improve their understanding of repair process practices and drive greater operational outcomes.
Cromax understands how complex repairing matt vehicles can be. In order to ensure its refinishers are as productive as possible and to give bodyshops a competitive edge in the spraybooth, the technical experts at Cromax have put together a handy step-by-step guide for these repairs with the Chroma Matt Clear System.
Axalta Nimbus connects all of Axalta’s tools and resources in a single platform helping customers to do business smarter
Innovation helps customers improve productivity, optimize labor, and reduce waste while delivering accurate color matches
Axalta, a leading global coatings company, today announced the installation of its 100th Axalta Irus Mix, a fast and efficient fully automated and completely hands-free mixing machine for the automotive refinish industry. The installation took place in France at Bodyshop Carenove, who has used Standox, one of Axalta’s premium automotive refinish brands, for more than 20 years.
Through this partnership, Axalta’s refinish customers will have access to CESVIMAP’s Move2Green sustainability program which offers an online, self-assessment questionnaire to evaluate the current environmental impact of bodyshops. Once an auditor analyzes the data, Axalta customers will receive a detailed roadmap with actionable steps to improve their sustainability initiatives as well as the Move2Green certification to promote their commitment to reducing their environmental footprint.
Through this partnership, Axalta’s conventional and Fast Cure Low Energy (FCLE) refinish paint systems will be integrated into Solera’s Sustainable Estimatics platform, enabling Axalta customers to estimate their CO2 emissions per repair, while considering repair methods (repair versus replace), paint application process, and drying conditions.
Axalta Refinish have signed a five-year agreement with leading UK insurers, LV= General Insurance (LV= GI) and Allianz. Under the terms of the agreement, Axalta Refinish will become a preferred supplier to LV= and Allianz’s UK network, of cutting-edge refinish technology, through its premium refinish brands Cromax, Spies Hecker, Standox as well as Axalta’s brand U-POL.
Sustainability used to be a buzzword that appeared in annual reports and gave shareholders the feeling that the company in which they owned a stake was doing something positive. Sustainability didn’t always align with company strategy but rather sat somewhere on the side lines, looking in. Today, those vagaries are long gone. In their place is a robust, transformative business model that resides at the core of operations, aligns fully with strategy and ensures marketplace differentiation. If there was any doubt that shift had taken place, the tale of the tape clearly tells the story.
Axalta today announced its 2024 Global Automotive Color of the Year – Starry Night. The latest edition marks the 10th year Axalta has introduced its automotive color of the year and the first time it has featured a black shade. Starry Night is a strong, contemporary color with light blue and silver flakes that evokes the depths of our universe and space exploration
Drivus, part of Axalta, a leading global supplier of liquid and powder coatings, is simplifying the equipment leasing process for the automotive refinish market in Europe, the Middle East and Africa (EMEA), with its Financial Services offering.
Axalta, a leading global supplier of liquid and powder coatings, congratulates the Innoptus Solar Team from the University of Leuven, Belgium, on defending its World Champion title in the Projecta Challenger Class of the biennial Bridgestone World Solar Challenge.
Cromax® launches a new 1K aerosol primer-surfacer in grey (VS4), PS1504A Quickfill Primer-Surfacer, to help maximise bodyshop productivity. Thanks to reduced process steps, simple universal application and very quick drying performance, bodyshops can be more productive, profitable and sustainable.
The Axalta Academy, a state-of-the-art global training platform for refinish professionals, is launching globally in 15 languages to empower refinishers to maintain and to improve their specialised competencies with top-class training. The platform adjusts to the way in which they work, and is backed by Axalta’s unrivalled, industry-leading expertise.
Axalta Refinish has added RADAR compliant colour formulas to its global online colour databases - ChromaWeb, Phoenix Cloud and Standowin iQ Cloud - to be prepared for future RADAR requirements for the repair of cars equipped with Advanced Driver Assistant Systems (ADAS).
Infinite, the tenth solar car designed and built by a team of engineering students from the Belgian Catholic University of Leuven, Belgium, was unveiled on 14 July 2023 at an event in the Port Authority Building House located in the Port of Antwerp, Belgium.
Axalta today launches Axalta Irus Mix, the fastest fully automated and completely hands-free mixing machine for the automotive refinish industry. Axalta Irus Mix delivers highly accurate colour and works with Axalta’s innovative packaging, maximising profitability and minimising environmental impact to help refinish customers meet or exceed key business goals.
Axalta is the Official Sponsor for the Monster Energy Yamaha MotoGPTM Team for the 2023 MotoGPTM World Championship season. This is the 14th consecutive year that Axalta has supported the Team in the premier class of motorcycle racing, which this year sees riders competing in 21 Grands Prix in 18 countries worldwide.
Axalta Refinish presented its portfolio for helping bodyshops to increase performance at the Vizion Kinetic event at the Telford International Centre, UK, 22 and 23 March 2023. Axalta Refinish was one of the event’s Diamond Partners and visitors to its stand, DS1, learnt more about how the brand is driving innovation in the collision repair industry as well as discovering how bodyshops can boost their productivity and profitability at the same time as reducing their environmental impact.
Axalta, a leading global supplier of liquid and powder coatings, today announced the appointment of Jason Hopkins in the newly created role of UK and Ireland Country Manager for Axalta and U-POL, who Axalta acquired in 2021, effective 1 March 2023.
Cromax® introduces the Chroma® Matt Clear System, comprising two newly developed matt clears - CC6020 Chroma Matt System Clear and CC6010 Chroma Semi Matt System Clear. These inter-mixable clears have been designed to create a best-in-class system, offering refinishers six matt levels to match the wide range of OEM production finishes, from matt (5GU) and semi matt (65GU).
Axalta today announced its 2023 Global Automotive Color of the Year – Techno Blue. This is the 9th year the company has featured a trending color.
Axalta Coating Systems has released its 70th annual Global Automotive Color Popularity Report, which revealed the top three automotive colors of 2022: white, black, and gray. First published in 1953, Axalta’s annual color popularity report is the automotive industry’s longest running and most comprehensive color account.
Axalta Refinish has unveiled three new websites for its premium refinish brands – Cromax, Spies Hecker and Standox – that cater specifically for the Europe, Middle East and Africa (EMEA) region. The sites, which went live on 17 August 2022, offer visitors modern, clean homepages and page content with an enhanced and complete browsing experience.
The energy crisis, called by some the most extreme that has ever occurred in Europe , is worsening. Businesses are facing the double hit of spiralling costs and increasing inflation on top of energy costs that are extraordinarily high - and rising. Controlling costs is now top of most businesses’ agendas, and bodyshops are no different, particularly as they utilise energy to carry out their daily work.
Axalta Refinish is one of the Platinum Partners at the International Bodyshop Industry Symposium (IBIS) Global Summit 2022 in Monaco, taking place between 15 and 17 June 2022. Axalta Refinish is showcasing a number of its most recent ground-breaking firsts to a global audience of leaders and innovators in the automotive collision repair industry.
The cost of living is increasing but what is hitting homeowners and businesses alike is the soaring cost of energy. In January 2022, the Eurozone saw energy prices increase 28.6%.
Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, has upgraded its support to the Monster Energy Yamaha MotoGP Team, to become Official Sponsor for the 2022 MotoGP World Championship season, which started in Qatar at Losail International Circuit on 4 March and runs until 6 November 2022.
Cromax® has released a new training video in its Let’s get to work series that demonstrates how its new direct-to-plastic additive - AZ9700 Ultra Performance Plastic Additive - boosts productivity by saving time, material and energy.
Axalta, a leading global supplier of automotive paints and coatings, has launched an ongoing series of refinish training videos designed to help automotive repair bodyshops deal with troublesome, yet common paint defects.
Axalta Refinish has introduced another first to the Europe, Middle East and Africa (EMEA) market - a new electric vehicle (EV) repair package, which supports refinishers and bodyshops with the repairs of EV vehicles. Sales of electric cars are accelerating – one in 10 new cars in 2021 has been powered by a battery[i] - and refinishers and bodyshops need to be prepared to handle an increasing volume of EVs safely and efficiently.
Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid and powder coatings, announced its Global Automotive Color of the Year 2022 – Royal Magenta.
The new Imron® Fleet Line DTM Non-Sanding Primer Surfacer P60X for commercial vehicles from Cromax® is specially designed to be applied directly to metal. It eliminates the need for a two-stage build-up, increasing bodyshop productivity and allowing CVs to get back on the road faster.
Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, released its 69th annual Global Automotive Color Popularity Report revealing most cars on today’s roads are white (35%), black (19%) and grey (19%). Grey increased by four percentage points worldwide. The results of Axalta’s Global Automotive Color Popularity Report are tabulated on Axalta’s analysis of 2021 automotive build data in major markets and are an indicator of current market trends.
Cromax® has provided gold-coloured coatings and its worldwide refinish expertise to a spectacular-looking sculpture, Gyratom, for the Belgian Pavilion at Expo 2020 Dubai, in the United Arab Emirates, which runs from 1 October 2021 to 31 March 2022 due to being postponed due to the pandemic.
Cromax® has introduced a new Ultra Performance Plastic Additive - AZ9700. It is designed to improve the effectiveness of the wet-on-wet Ultra Performance Energy Surfacers PS1081, PS1084 and PS1087 and the Ultra Performance Non-Sanding Surfacers NS2081, NS2084 and NS2087. AZ9700 Ultra Performance Plastic Additive offers both the flexibility and excellent adhesion properties required when painting the most common exterior plastic vehicle parts.
Axalta Refinish congratulates the winners at the British Bodyshop Awards which took place at The InterContinental London - The O2, on Thursday 11 October. Fourteen of Axalta Refinish’s customers were among the winners, with 18 award wins between them.
BluePoint Atlas, the most aerodynamic solar car designed and built by the Agoria Solar Team, was unveiled today at an event in the Africa Museum, Tervuren, Belgium. It will take part in the first Solar Challenge Morocco, from 23 to 30 October 2021, the replacement event for this year’s cancelled Bridgestone World Solar Challenge due to be held in Australia.
EMEA Bodyshops to increase productivity with significant time and cost saving with fastest, most efficient paint process available. Axalta today announced it will make available pre-filled bottles of basecoat from its industry leading premium refinish brands for Fillon Technologies’ new Daisy Wheel 3.0, enabling fully automated colour mixing for the first time. Combined with Axalta’s cloud-based Digital Colour Management, bodyshops across EMEA will have access to the fastest and most productive paint process available.
lectric vehicles (EVs) are here to stay. In 2019, Europe secured 60 billion Euros in investments to produce EVs and their batteries – 19 times more than in 2018. In the UK, it is predicted that around 18 million battery electric vehicles (BEVs) and plug-in hybrid (PHEVs) will be on the road by 2030, when the ban on the sale of new internal combustion vehicles is introduced. By 2040, BEVs and PHEVs may account for as much as 60% of the total car market.
Cromax®, a global refinish paint brand from Axalta, has released a new Let’s get to work training video focussing on the repair process when using tinted clearcoats. Use of these deep, vivid and intense colours, particularly with reds and highly chromatic blues, has increased dramatically in OEM vehicle production.
Axalta, a leading global supplier of liquid and powder coatings, has signed a five-year global partnership agreement with Fix Network World, one of the biggest collision repair franchise networks globally. As per the agreement, Axalta is now the Preferred Global Paint Partner to Fix Network World, which has more than 700 collision shops in 2 countries.
Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, is named a Premium Team Supplier of Yamaha Factory Racing MotoGP, the 12th consecutive year the two companies have worked together.
Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, recently renewed its contract with the Agoria Solar Team, a team of Belgium engineering students from the Catholic University of Leuven. As part of the two-year Silver Partner agreement, Cromax®, one of Axalta’s premium refinish brands, will be used to paint a specially designed solar car, which will be entered into the 2021 Bridgestone World Solar Challenge.
Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, announced its 2021 Global Automotive Color of the Year – ElectroLight. ElectroLight is an expressively refreshing green-yellow hue with inspired bold, contemporary flavours that echo style, energy and flair. The unique personality of ElectroLight evokes a blend of sporty design elements with functional performance and offers great versatility when combined with two-tone charcoal colour accents or matte finishes on a variety of mobility solutions.